Workshop: Applying Behavioral Economics to Growth Hacking

19 Dec 2016
15:00 - 15:50
Room B

Workshop: Applying Behavioral Economics to Growth Hacking

The purpose of this workshop will be to explore some classic findings in behavioral economics, and understand how they can be effectively leveraged in growth hacking. Following this, participants will break up into groups and collaborate on an interactive exercise where they will apply these techniques to sample cases, with an aim to increase conversion rates across a variety of settings.